• Your Own Wikipedia Page: What Does it Take?

    Your Own Wikipedia Page: What Does it Take?

    On October 2, 2018, in the pre-dawn hours in Ontario, Donna Strickland received a phone call that would change her life. It was Göran Hansson, secretary general of the Royal Swedish Academy of Sciences, calling from Stockholm to inform her ...

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  • Knowledge is Power: Wikipedia Fact Sheet

    Knowledge is Power: Wikipedia Fact Sheet

    The 5th most visited website in the world has changed the way we seek out information, and the way we think about knowledge as a collaborative effort. If you are a CEO with a Wikipedia page, that page will  likely ...

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  • Google and the Case of Mistaken Identity

    Google and the Case of Mistaken Identity

    It started with the best of intentions. In June 2018, Google announced a new feature which would help individuals and businesses better manage their presence in search results.  Per the announcement, “When you search for well-known people, organizations, and things ...

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  • Executives: How to SPF (Search Protection Factor) Your Summer

    Executives: How to SPF (Search Protection Factor) Your Summer

    “Wear sunscreen.”  This iconic advice (given by a “commencement speaker” in Baz Luhrmann’s song from the late 90’s) has become code for the following wisdom:  Life is complicated in unexpected ways, but there are some simple, basic things you can ...

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  • Google: Facing the Music

    Google: Facing the Music

    The following is a quick study of the fascinating dynamics behind search page results. Most people don’t think too much about the complex nature of how Google arrives at its results, but that’s exactly what we do here at Five ...

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