• How Deep is Google’s Love?: Where the In-Depth Articles have Gone (and What it Means for You)

    How Deep is Google’s Love?: Where the In-Depth Articles have Gone (and What it Means for You)

    Recently, Google appears to have made a significant change to its search results page that eliminated several in-depth articles for many clients. We’ve taken a deeper dive into this development to see what it could mean for brands and high-profile ...

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  • Five Things PR Professionals Need to Know about Digital Reputation Management

    Five Things PR Professionals Need to Know about Digital Reputation Management

    While you’re busy creating a carefully crafted image of your client or company, the majority of your stakeholders will form an opinion based on information available online, often drawing quick conclusions solely based on the top results of a Google ...

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  • What if Google Stopped Showing Videos in Their Results and No One Noticed?!

    What if Google Stopped Showing Videos in Their Results and No One Noticed?!

    On Sunday, January 6th many of us in the Five Blocks crew will be attending SMX in Jerusalem, one of the few conferences we participate in each year.  In advance of that event, I wanted to share some knowledge from ...

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  • How Agencies Can Help In-House SEO’s

    How Agencies Can Help In-House SEO’s

    At Five Blocks, we focus on Digital Brand Management and Reputation Management – which require a lot of the same knowledge as SEO. Clients who engage with us for Digital Brand Management often have SEO needs as well – and ...

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