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Why Location Matters to Google (and to Your Brand): Our Advice on Forbes
March 2, 2021Google considers several factors when delivering search results. One of these is “likely intent.” This includes where the searcher is located. How does this impact brands? Read more here. If you’d like to find out how searchers see you from ...
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Sam Michelson Unpacks Google’s Algorithm on i24 News
February 5, 2021Five Blocks CEO, Sam Michelson, explains how Google usually works – weighing searcher intent, a source’s authority, and other considerations. He talks with Sarah Williamson about when the algorithm breaks its own rules during a crisis like COVID19.
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Sam Michelson Discusses Reputation Management on i24News
November 16, 2020Our CEO, Sam Michelson, tells Sarah Williamson of i24NEWS Business Weekly about Five Blocks and online reputation management. He also talks about “shelf-life,” and its impact on digital reputation management strategy. Hint: Don’t take your eye off the long-term, it’s ...
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Five Blocks included in The Inc. 5000
August 17, 2020Five Blocks included in Inc. Magazine Annual List of America’s Fastest-Growing Private Companies – The Inc. 5000 Five Blocks ranks no. 3,427 on the 2020 Inc. 5000 with three-year revenue growth of over 100% NEW YORK, August 13, 2020 ...
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Online Crisis: Our Advice, on Forbes
February 10, 2020A crisis often begins small; however, online, a minor crisis can grow very quickly. This is especially true if your brand isn’t sufficiently present online. What’s more, digital results can far outlive the real life event. In this Forbes piece, ...
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