Five Blocks IMPACT™: Google search tracking
Our proprietary tracking and analytics platform. IMPACT™ tracks Google search results every day for tens of thousands of search terms, in 500 locations, 69 countries and 25+ languages. It shows how you rank against peers, what changed, and which results keep a negative story in place.
From one Google page to a timeline you can read.
The IMPACT™ dashboard looks dense at first, but it is built from one simple idea: capture the page, rate every result, and line the days up.
- 01 Search
Every day, IMPACT™ runs the real Google search for your brand.
- 02 Rate & capture
Each result is rated positive, negative or neutral, and the whole page is captured.
- 03 Track
Day after day, the page becomes a timeline: you see what moves, what sticks, and why.
More on IMPACT™.
Why it matters
How your brand is experienced online, and why.
Read more →What your results page shows
A read of your branded results page.
Read more →What IMPACT™ tracks
What it tracks, and what it surfaces.
Read more →How tracking works
Tracked daily, across locations, always against peers.
Read more →Our other platforms
A dedicated platform for each pillar.
Read more →Related services
The services that run on this intelligence.
Read more →See what IMPACT™ would show for your brand.
For more information on how your company can benefit from IMPACT™, reach a senior specialist directly. For active crises, we respond quickly.
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