Digital Reputation Audit
A Digital Reputation Audit (sometimes called a digital brand audit) shows you exactly what people find when they look you up: in Google, on Wikipedia, and in the answers of 8 AI engines. It shows which sources drive what they see, how you compare with your peers, and what to do about it.
It is a one-month engagement, and the natural first step before a longer program.
Request a Digital Reputation Audit →Who the Digital Reputation Audit is for.
Most organizations have never seen a structured read of how they appear across Google, Wikipedia and AI. The audit is built for those who want one.
Know how AI describes you
Companies and executives that want to know how AI engines describe them, and why.
AI enginesImprove your Google presence
Brands that want to improve their Google presence, knowledge panel and search features such as People Also Ask and autocomplete.
GoogleCompare with peers
Teams that need to compare their presence with peers across countries and languages.
PeersSet a baseline first
Communications teams planning a longer program who need a baseline first.
BaselineEverything we assess.
Eleven areas across Google, Wikipedia and AI, each with findings and what to do about them.
Findings grounded in live data, not sampling.
The Digital Reputation Audit draws on proprietary technology built for exactly this work. IMPACT™ tracks the branded Google results page in real time, over time, against peers, across 500 locations, 69 countries, and 23 languages. AIQ shows what 8 AI engines say about you, which sources they cite, and where they are wrong or out of date. WikiAlerts™ monitors every Wikipedia edit, the pages that take top results and feed Knowledge Panels.
That instrumentation is what lets the audit move from opinion to evidence: every finding is something you can see, and every recommendation comes with a rationale you can defend to your leadership.
One month. Two milestones.
We work with your communications and digital teams from the start, using data from our own platforms, IMPACT™ and AIQ.
Our Digital Reputation Audit is a one-month engagement, and the natural first step before a longer program.
Initial findings come after two weeks. At the end of the month we present full recommendations in a written report, walked through on a live video call.
Questions the audit answers.
Sourced, structured answers on how search and AI represent your brand.
Browse the Knowledge Center →What does a branded Google results page actually reveal about your reputation?
How do AI models like ChatGPT and Gemini describe your organization, and where do errors come from?
How does your Wikipedia page affect your Knowledge Panel and what AI engines say about you?
The audit gives you the map. From there, the findings become a deliberate plan, and the plan becomes the work.
Five Blocks
Tell us where you are.
Whether you are entering a high-scrutiny moment, preparing for a transaction, or simply want to understand your current exposure, reach a senior specialist directly. For active crises, we respond quickly.
● Confidential by designHeld in strict confidence. We will respond promptly. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.