Five Blocks is excited to share the news that we have been awarded a Gold dotComm Award from AMCP in the SEO category. We’re humbled and privileged to have worked with Dr. Joyce Banda, former president of the country of Malawi, to help her defend herself against defamatory information spread by corrupt political opponents. […]
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Over the first half of 2018, we have seen the search engine results continue to evolve from being a doorway to information to being the destination itself. This is not only evident in the composition of the search engines, but also in how users perceive the results (per the 2018 Edelman Trust Barometer). I […]
As a business or brand, how do you know if you need online reputation management (ORM) or search engine optimization (SEO) – or both? The distinction between the two is often blurred, because both utilize some of the same search engine optimization principles and tools. What is Search Engine Optimization? – SEO focuses on […]
Over the past few days, we have begun to see a new and powerful feature in Google search results. Instead of showing video results as before, they are now presented in a video carousel. This means that searchers see three videos in a box, with the ability to scroll and see additional videos. (Note that […]
Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about yourself or organizations (including their campaigns, clients, products and services) in which you hold a vested interest. However, if you feel that there is material within an […]