Your Own Wikipedia Page: What Does it Take?

On October 2, 2018, in the pre-dawn hours in Ontario, Donna Strickland received a phone call that would change her life. It was Göran Hansson, secretary general of the Royal Swedish Academy of Sciences, calling from Stockholm to inform her that she had won the 2018 Nobel Prize in Physics.  About an hour later, Strickland’s […]

Knowledge is Power: Wikipedia Fact Sheet

The 5th most visited website in the world has changed the way we seek out information, and the way we think about knowledge as a collaborative effort. If you are a CEO with a Wikipedia page, that page will  likely be the second result on a Google search for your name. Here’s a 2019 look […]

Google and the Case of Mistaken Identity

It started with the best of intentions. In June 2018, Google announced a new feature which would help individuals and businesses better manage their presence in search results.  Per the announcement, “When you search for well-known people, organizations, and things on Google, you’ll often come across a Knowledge Panel on the results page—a box with […]

Editing the Wikipedia Article about You or Your Company

Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about yourself or organizations (including their campaigns, clients, products and services) in which you hold a vested interest. However, if you feel that there is material within an […]

Executives: How to SPF (Search Protection Factor) Your Summer

“Wear sunscreen.”  This iconic advice (given by a “commencement speaker” in Baz Luhrmann’s song from the late 90’s) has become code for the following wisdom:  Life is complicated in unexpected ways, but there are some simple, basic things you can do to avoid an unnecessary crisis. At least that.   This summer, you’ll wear sunscreen to […]

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