The Politics of Search

Are political leaders in the US on both sides of the aisle receiving fair treatment from Google?

This concern is a central element driving Congressional inquiry into the search engine giant along with other search industry leaders.

We looked at Google page 1 search results for 51 key politicians (25 each Democrats and Republicans, 1 Independent) polled across 12 locations (4 each red, blue, and purple states) for 7 days (March 8-14, 2019).

Below is what we found.

In a nutshell: News Media items ranking in Google did not seem to follow assumed rules for political affiliation.


Media coverage study infographic