The Wikipedia Index: Edits to the Fortune 500

Wikipedia editors worldwide make 1 million edits every week. How many of these are edits to pages of major companies? Does it vary by industry? We found out for you:     There’s no doubt about it: Monitoring changes to corporate or executive Wikipedia pages is an essential component of reputation management.

The Wikipedia Index: Facts and Big Business

We’ve said it before, but it’s worth saying again: Monitoring changes to corporate or executive Wikipedia pages is an essential component of reputation management. As we’ve noted previously on this blog, Wikipedia is the 5th most visited website in the world, with 80 million registered users and 200,000 editors. Wikipedia has changed the way we […]

Knowledge is Power: Wikipedia Fact Sheet

The 5th most visited website in the world has changed the way we seek out information, and the way we think about knowledge as a collaborative effort. If you are a CEO with a Wikipedia page, that page will  likely be the second result on a Google search for your name. Here’s a 2019 look […]

CEO Salary: Highly Visible in Search

Some of our clients wondered: How prominently does a CEO’s salary appear in searches for his or her name? Turns out, fairly prominently. Here’s what we found:  

The Politics of Search

Are political leaders in the US on both sides of the aisle receiving fair treatment from Google? This concern is a central element driving Congressional inquiry into the search engine giant along with other search industry leaders. We looked at Google page 1 search results for 51 key politicians (25 each Democrats and Republicans, 1 […]

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