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It Pays to Be Wordy…And It’s Free!

Miriam Hirschman, December 3, 2017

Twitter jumped into the 2017 holiday season with something new for its 330 million users: the gift of more gab. As of early November, it officially doubled the character limit for a tweet, jumping from 140 to 280 characters. Reactions so far are split on whether this is a good thing, with some already mourning […]

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Google’s New Feature Lets Businesses Double Dip

Miriam Hirschman, July 25, 2017

It’s summer and as I sit at my desk, my thoughts turn to ice cream. Double dipped ice cream, to be specific. For the last couple of years, Google’s been showing recent activity on Twitter for relevant searches. This is a gift to businesses which certainly understand the value of having their own voice on […]

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Last week, in those last few hours of the workweek when people were closing their laptops and double checking their weekend plans, the world was hit with the big news of a bombshell wedding. Amazon was buying Whole Foods for more than $13 billion dollars. For the romantics in the business world, this was like […]

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Google Serves Up a Fail for Waffle House

Miriam Hirschman, March 14, 2016

I’m not from the South and have never been to a Waffle House. So, without ever having given it too much thought, I could only imagine that eating there is probably fairly similar to any other fast food experience. Today, though, I had occasion to search for Waffle House on Google. Based on their search […]

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A good way to gauge the popularity of a topic is to look at traffic to that topic’s Wikipedia page. Traffic to the page is a quantifiable measure that is easily understood and easily compared across topics. This is particularly interesting for a company or famous person. When a CEO says or does something notable […]

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