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Does AIQ have historical data from before I started tracking?

Quick answer

No. AIQ data starts when a topic is created. AI engines cannot be queried retroactively, so the earlier a topic is set up, the more history you end up with.

No. AIQ begins collecting data the moment a topic is created, and there is no way to backfill the period before that.

Why there is no retroactive history

AI engines do not keep a queryable record of what they said yesterday, so neither does AIQ. The only way to know how an engine described a subject on a given day is to have asked it that day. Once a topic is live, AIQ captures those answers and they become part of its history – but the stretch before the topic existed cannot be reconstructed.

In practice: the earlier a topic is set up, the more history you have to work with later. We recommend creating topics for a brand and its executives before a crisis arrives rather than after, and we set up exploratory topics for clients during onboarding, even before strategy is finalized, so the baseline starts building right away.

Last reviewed: 19/05/2026

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