How do I set up a topic in AIQ?
Quick answer
Setting up a topic in AIQ is a five-step wizard - Subject (the brand or person), Prompts (what to ask), Models (which engines), Tags (for filtering), and Save - after which the first round of queries fires automatically and initial results appear within 15-20 minutes.
Setting up a topic in AIQ is a five-step wizard inside the platform. You define what you are tracking, the questions to ask, and which engines to query; on Save the first round of queries fires automatically and initial results appear within 15-20 minutes. From there the topic polls daily on its schedule.
The five steps
- Subject – the brand, person, product, or theme being tracked.
- Prompts – the specific questions the AI engines will be asked. We suggest a starter set and most users add their own.
- Models – which of the eight engines AIQ currently tracks to query. The default is all of them.
- Tags – optional labels for organizing topics across a portfolio.
- Save – the first round of queries fires automatically, and initial results appear within 15-20 minutes.
After the first run, the topic polls daily on the schedule, so the underlying data refreshes without any further setup.
Last reviewed: 19/05/2026
