What is a topic in AIQ?

A topic is the unit of analysis inside AIQ. When a user sets up a topic, they define the subject (a brand, executive, product, or theme), a set of prompts that AI engines will be asked about that subject, a peer set for comparison, and any tags they want to attach for filtering. The same prompts and peers run against all eight AI engines daily, so the resulting data is directly comparable across models. Most clients run between three and ten topics per brand, with separate topics for the corporate brand, key executives, key products, and any active issue.