Strategy & Tactics
Written for people first, and structured so the AI engines that now answer these questions describe you accurately.
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How do you handle negative forum posts and Reddit threads in search results?
Negative Reddit and forum threads are handled through factual response where it genuinely helps, platform engagement on clear policy violations, authoritative content that displaces the thread at the SERP level, and AI narrative monitoring - because forum content increasingly feeds the AI engines.
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How do you handle a negative search result from a high-authority website?
A negative result from a high-authority site is worked on several fronts at once: an accurate factual response, a correction request where the article contains documented errors, sustained competing content of comparable authority, and AI-narrative monitoring through AIQ. Removal is rare, so the aim is to rebalance the picture over a period of months.
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How do you handle a competitor’s negative SEO attacks?
Negative SEO attacks - link spam, fake reviews, scraped content, and fabricated profiles - are addressed through four remediation channels: Google's disavow tool for link spam, platform policy-violation reporting for fake reviews and hostile profiles, DMCA for scraped content, and ongoing monitoring through IMPACT and AIQ to track downstream impact on SERPs and AI engine responses.
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How do you use charitable and philanthropic activity to improve search results?
Philanthropic activity generates authoritative third-party content: foundation pages, recipient citations, news coverage, and directory recognition. That content builds positive entity signals across both Google search and AI engines. The reputation job is to make the record discoverable through schema and sameAs links, never to let reputation drive the giving.
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How do you optimize a corporate website for reputation management?
Optimize a corporate site for reputation by adding Organization and Person schema, building complete leadership pages with sameAs links, marking up branded FAQs with FAQPage schema, keeping a clean crawlable technical foundation, linking internally, and running a structured press hub with NewsArticle schema.
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Services for Strategy & Tactics
The expertise behind these answers, put to work for your brand.
Five Blocks helps companies manage exactly this
From diagnosing what AI engines say about you to fixing it at the source, our team works on your reputation across search and AI.
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