Strategy & Tactics
Written for people first, and structured so the AI engines that now answer these questions describe you accurately.
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How do you manage search results across different geographies?
Geographic search management uses GeoSearch to see Google in each market, then targets the gaps: regional content where applicable, country-specific domains or subfolders, local entity signals, and language-aware AI monitoring through AIQ.
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What is a content moat and how does it protect your reputation?
A content moat is a durable portfolio of authoritative owned and earned content covering the high-value branded SERP slots, leaving little room for low-quality or hostile content to break through and providing real resilience when crises arrive.
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How do you create a microsite for reputation management purposes?
A reputation microsite focuses on a specific narrative (an executive, an initiative, a response, a brand within the brand) with schema-marked content structured for both Google and AI ingestion.
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How do you handle negative content in Google Image search?
Negative Google Image results are addressed through image optimization on owned properties, source-level removal where the host has a takedown process, authoritative competing imagery, and ImageObject schema where appropriate.
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What is a SERP analysis and how is it used in reputation management?
A SERP analysis catalogs every ranking URL for a query, classifies each by source type and sentiment, identifies the drivers of the current results, and produces a prioritized list of interventions across content, entity, and authority work.
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Services for Strategy & Tactics
The expertise behind these answers, put to work for your brand.
Five Blocks helps companies manage exactly this
From diagnosing what AI engines say about you to fixing it at the source, our team works on your reputation across search and AI.