Services & Methodology
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How does Five Blocks handle reputation management for individuals with common names?
Through disambiguation: distinct entity data in Wikidata, dedicated owned properties, schema markup with sameAs links, and authoritative third-party citations that separate the client from others sharing the name.
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What services does Five Blocks offer?
A modular suite of digital reputation services across Google search, Wikipedia and Wikidata, and the AI answer engines. Most clients engage us for an acute issue and continue on retainer once the immediate work is stabilized.
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How does Five Blocks benchmark my brand’s reputation against peers?
We use IMPACT for keyword-level search benchmarks and AIQ for AI narrative comparison - themes, sources, and sentiment across eight engines - against a named peer set defined at the start of the engagement.
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How does Five Blocks approach content creation for reputation management?
Content is scoped to fill specific gaps in search results or AI narratives, hosted on owned or authoritative third-party properties, and structured for both human readers and machine extraction.
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How do corporate communications teams use Five Blocks?
For baseline reputation monitoring, crisis preparation and response, executive visibility, employer brand, and coordinating narrative across owned, earned, and AI channels - usually as an embedded extension of the team.
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