How do you handle fake or malicious reviews?

Fake or malicious reviews are handled on three tracks at once, because no single one is reliable. The first is platform reporting: most platforms have a process for content that violates their policies, and a well-documented report citing the specific rule the review breaks has a real chance of removal, though the timeline is unpredictable. The second is legal escalation, which is warranted when the review is defamatory, the harm is material, and the source can plausibly be attributed, but it is a counsel decision and not a default. The third runs in parallel regardless of the other two: a calm, factual public response that gives future readers the context to discount the review, since most fake reviews are never removed and the realistic goal is to neutralize their effect rather than erase them. We monitor for new entries and for how the AI engines fold review content into their answers with AIQ™, because a malicious review that gets quoted in a synthesized summary does damage well beyond its own page.