By Platform

Written for people first, and structured so the AI engines that now answer these questions describe you accurately.

• How do industry-specific review sites affect reputation?

  Industry-specific review sites decide reputation within their verticals - Capterra and G2 for software, Healthgrades and Zocdoc for patients, Avvo for legal, Zillow for real estate. Treat each with the same rigor as Google: a claimed profile, a structured response strategy, compliant review generation, and dedicated monitoring.

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• How do you manage your company’s Glassdoor presence?

  Managing a Glassdoor presence means claiming and completing the company profile, keeping it current, responding to reviews with a structured process written for the next candidate, driving authentic reviews through genuine employee engagement, and reporting reviews that violate Glassdoor policy. Genuine internal engagement is what actually moves the underlying ratings, because no profile strategy survives a real culture problem.

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• How do you manage reputation on Blind for tech companies?

  Blind is anonymous, so direct response and removal are rarely options. The only durable lever is to change the underlying reality - culture, compensation, leadership, and operations - that employees are discussing, while using Blind as an early-warning sentiment signal.

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• There’s an old Glassdoor thread ranking for our company name. What are my options?

  Claim and actively manage the Glassdoor profile, drive new authentic reviews through genuine employee engagement, respond to old reviews where it helps the next reader, and strengthen company-controlled employer content so it competes for the branded query. The old thread will not be removed, so the goal is to make it both less prominent and less representative.

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• How do G2 and Capterra reviews affect B2B SaaS company reputation?

  Decisively. G2 and Capterra drive B2B SaaS reputation through enterprise-buyer research, AI comparison summaries, and direct purchase influence - so a weak profile can lose deals before sales is ever involved. The program that works is a structured, customer-success-driven review effort, not a marketing campaign.

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