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What types of professionals work at Five Blocks?

Quick answer

Five Blocks employs a blend of client-facing specialists (account managers, Wikipedia specialists, AI analysts, search strategists, content writers, and researchers) and technical staff (software engineers, data engineers, and machine learning analysts).

The Five Blocks team is an intentional blend of client-facing and technical roles. Reputation work needs both the technical depth to understand what the algorithms are doing and the editorial judgment to know how to write for them, so the two sides are split across an advisory function and an engineering function.

Two-column diagram of Five Blocks roles.
The Five Blocks team blends six client-facing specialist roles with a three-role engineering function that builds the firm's proprietary platforms, drawing people from six feeder disciplines.
Client-facing roles Engineering roles
Account managers, the senior advisors who run the engagements Software engineers
Wikipedia specialists, trained in Notability, NPOV, sourcing standards, and disclosed conflict-of-interest (COI) editing Data engineers
AI analysts, interpreting AIQ data and engine behavior Machine learning analysts
Search strategists These roles build and maintain the proprietary platforms: IMPACT™, AIQ, and WikiAlerts™.
Content writers
Researchers

Feeder backgrounds

People join from a deliberately wide range of disciplines:

  • Technology
  • Academia
  • Communications
  • Public relations
  • Law
  • Journalism

Last reviewed: 19/05/2026

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