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How does Five Blocks train and develop its team?

Quick answer

New team members complete a structured technical curriculum, then shadow senior account managers on live client work, and are only assigned independent client responsibility afterward, still under a dedicated team leader for their first accounts.

At Five Blocks, reputation work is taught, not assumed. New account managers move through a structured training pathway, a technical curriculum, then supervised live work, then a guided ramp to independent client responsibility, before they own an account on their own.

Three-stage Five Blocks account manager training pathway: Stage 1, a structured technical curriculum covering search algorithms, Wikipedia.
How Five Blocks trains its account managers: a structured technical curriculum, then shadowing senior account managers on live client work, then independent client responsibility under team-leader oversight.

The training pathway

  1. Structured technical curriculum, new account managers work through search algorithms, Wikipedia editing standards and Notability guidelines, schema markup and Wikidata, AI engine behavior, and the use of IMPACT™ and AIQ as analytical tools.
  2. Shadowing senior account managers, after the curriculum, they shadow senior account managers on actual client engagements rather than practice exercises.
  3. Supervised independent responsibility; they are then assigned independent responsibility for a client, and even then work under a dedicated team leader for their first set of accounts.

Why it matters

The result is a deeper bench than most agencies our size: when a senior advisor is unavailable on a Friday afternoon, the next person on the call has been through the same training and is reading from the same playbook.

Last reviewed: 19/05/2026

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