Is AIQ the same as Five Blocks’ AI advisory service?
Quick answer
No. AIQ is the platform; AI Reputation Management is the advisory service that uses it. Clients can subscribe to AIQ alone, engage the advisory service, or do both.
No. They are designed to work together, but they are separate products: AIQ is the SaaS platform, and AI Reputation Management is the advisory service that uses it. Clients can subscribe to AIQ alone, engage the advisory service, or do both.
| AIQ (platform) | AI Reputation Management (advisory) | |
|---|---|---|
| What it is | A self-serve SaaS platform. | An analyst- and account-led advisory service. |
| What it does | Monitors AI engine responses, identifies the sources driving them, and tracks narrative change over time. | Interprets AIQ data and acts on it, improving the sources the engines rely on, working on the Wikipedia article and the Knowledge Graph entity record, and coordinating with the client’s PR firm on the coverage AI engines lean on. |
| Who runs it | The client’s own team. | Five Blocks analysts and account managers. |
| Pricing | Self-serve from $99 per month. | Scoped per engagement, with AIQ embedded inside it. |
Many clients start with AIQ alone, see what the data shows, and then bring in Five Blocks for the source-level work the data points to. Others engage the full service from day one with AIQ embedded inside it.
Last reviewed: 19/05/2026
