What to Expect
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What role does the client play during a reputation management engagement?
Provide context and access to owned properties, participate in strategy reviews, approve key content, communicate goals and constraints, and coordinate across internal teams like PR, legal, and marketing.
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What results should I realistically expect from ORM in the first 90 days?
Realistically: the diagnostic complete, strategy in execution, initial entity-signal work delivered, content production launched, baseline monitoring active, and early movement on priority queries with AI narrative trend data forming.
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What’s the difference between paying for ORM monthly vs. a one-time project?
Monthly retainers cover comprehensive ongoing work; one-time projects cover discrete diagnostics or short advisory. Most reputation work benefits from ongoing engagement, because durability comes from sustained activity.
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What happens when you stop working with a reputation management firm?
Durable assets persist when an engagement ends - Wikipedia, owned content, entity signals - but ongoing monitoring is recommended to defend results, and many firms offer light-touch monitoring tiers post-engagement.
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How much does reputation management cost?
Costs vary by scope. After an initial call, Five Blocks provides a robust proposal along with a Letter of Engagement listing enumerated deliverables, and we can build a scope that fits your budget.
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