What is Wikipedia readiness and how do you assess it?

Readiness is the question we have to answer before we recommend pursuing a Wikipedia article: does this subject have the source record to clear the notability bar, and if so, with what likelihood of acceptance. The assessment is a structured review of the existing coverage. We catalog the substantive third-party coverage in reliable secondary sources – in-depth profiles in major newspapers, analytical features in trade publications with editorial standards, books or peer-reviewed work, academic references – and evaluate it against Wikipedia’s specific notability criteria for the subject type (general notability, corporate notability, biographical notability). The output is a readiness call: ready (proceed to drafting), close but not yet (a specific list of gaps that need to be filled before drafting), or not ready (the underlying coverage does not exist and pursuing an article now would result in deletion). Doing this assessment first, with honest gradient, saves clients from the much costlier outcome of trying to create an article that gets nominated for deletion.