We had a data breach last year and it still ranks #2. Is that fixable?
Often yes. A year-old data breach result can be displaced through sustained authoritative current content, refreshed entity signals, and source-level work that erodes the article's authority over six to twelve months.
A breach article that has been sitting at position two for a year is a recognizable problem and the answer is usually yes, it is addressable, but it takes sustained work. The article has accumulated authority over twelve months and Google weights that heavily; displacement is not a week-one move. The work that succeeds: authoritative current content covering the company’s broader operations and the remediation steps taken since the breach, refreshed entity signals across Wikidata and the Knowledge Graph, source-level interventions on outlets that have continued to cite the original article, and where the article contains factually outdated claims, correction requests through the outlet’s editorial process. AIQ monitors how the AI engines are weighting the article over time across all eight models. Over six to twelve months the displacement is usually material and durable. Pretending it can happen faster is what leads to short-term tactical work that fails.
Last reviewed: 19/05/2026