How does Five Blocks support companies during M&A?
Five Blocks supports buyers, sellers, and jointly announced deals across four M&A phases - pre-announcement diligence-grade audits and AIQ baselines, coordinated narrative work through the announcement window, combined-entity content and monitoring during integration, and infrastructure maintenance post-close.
M&A reputation work runs through four predictable phases, and the work shifts substantially as a deal moves from quiet preparation to a public announcement, through integration, and into the post-close period. Five Blocks works with buyers, sellers, and increasingly with both parties on jointly announced transactions.

Pre-announcement
- Diligence-grade audits on the parties involved, identifying issues likely to surface during due diligence or once the deal becomes public.
- In some configurations, work on adversary or counterparty reputation.
- AIQ baselines, so the shift after the announcement can be measured against a known starting point.
Announcement window
- Coordinated narrative work across the parties’ search and AI results.
- Wikipedia and Knowledge Panel updates timed to the announcement.
- AIQ monitoring run daily through the news cycle.
Integration period
- Combined entity-layer work where appropriate.
- Refreshed bios for the new combined leadership.
- Sustained authoritative content building the integrated narrative.
- Ongoing AIQ monitoring as AI engines re-retrieve against new sources.
Post-close
- Maintenance of the combined infrastructure.
- Attention to AI-engine drift on the legacy entities.
Last reviewed: 19/05/2026