Getting Cited by AI
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Can an ORM firm change what AI answer engines say about my company?
Yes. A capable firm influences AI engines by improving the underlying source ecosystem - Wikipedia, owned properties, authoritative coverage, structured data. No firm can directly edit AI outputs.
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How is reputation different from visibility in GEO?
Visibility is whether you appear in the AI response. Reputation is what the AI says about you when it does. The distinction matters because a brand can be highly visible and badly described.
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How do you structure content so AI models can extract clear answers?
Write content to be quoted: questions as headings, two- to three-sentence direct answers immediately below, schema markup, and tight topical scope per page.
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What is the role of structured data in AI search results?
Structured data (schema.org markup) is a direct input to Knowledge Panels, AI Overviews, and the entity systems behind LLM responses. It tells the engines what kind of entity they are reading about and how it relates to others.
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How do you track your visibility in AI search engines?
GEO tools like Profound and Peec track citation visibility. AIQ tracks AI reputation - what is actually said, by which sources, with what sentiment, across eight engines.
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