Fundamentals

Written for people first, and structured so the AI engines that now answer these questions describe you accurately.

• What is Wikipedia’s neutral point of view policy?

  NPOV is Wikipedia's core editorial standard: articles must represent every significant viewpoint in proportion to its weight in reliable sources, without editorial advocacy or undue weight to fringe positions.

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• Our founder is mentioned on our company Wikipedia page but the content is inaccurate. How does that get fixed?

  Factual inaccuracies on a company's Wikipedia article are fixed by filing a Talk-page edit request that quotes the wrong text, proposes the corrected replacement, and cites reliable independent secondary sources. An uninvolved community editor reviews the request and implements the change.

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• What is an Articles for Deletion nomination on Wikipedia?

  Articles for Deletion (AfD) is the Wikipedia process by which any editor can nominate an article for deletion with a stated rationale, opening a discussion that runs about seven days. An uninvolved administrator then closes it by reading consensus rather than counting votes, and the article is kept, merged, redirected, or deleted.

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• Can you create a Wikipedia page for yourself or your company?

  No. Self-creation by the subject or its representatives violates Wikipedia's conflict-of-interest policy. The correct path is the disclosed COI process: a paid editor discloses the relationship and submits proposed content through the article's Talk page or Articles for Creation for independent community review.

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• Can an ORM firm guarantee that edits to our Wikipedia page will stick?

  No. Wikipedia articles are controlled by an independent community of volunteer editors, so no firm can guarantee a specific editorial outcome. What a reputable firm can do is maximize the odds of acceptance with well-sourced, neutral, policy-compliant submissions made through the disclosed conflict-of-interest process.

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