Choosing  a reputation management company can be a tough decision. “Plenty of these companies are perfectly above board, but some reputation management firms employ unethical or even illegal practices that can land their clients in even hotter water if they’re not careful. ” “It can be difficult to identify shady online reputation management companies,” said […]


Recently, Five Blocks CEO Sam Michelson spoke with Communications Match about what brands can do to manage their Digital Reputation. In this interview, Sam discusses: How do you define Reputation Management in a world of digital? What should brands do to manage their digital reputation? What does success look like and how do you achieve […]


Editing the Wikipedia Article about You or Your Company

Sam Michelson, Updated January 2, 2018

Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about yourself or organizations (including their campaigns, clients, products and services) in which you hold a vested interest. However, if you feel that there is material within an […]


The Google Answer box is the section that appears in Google when you type in a question for which Google has a precise answer. One example would be “What is the capital of Iowa?” The Google Knowledge Panel is that box of fast facts typically on the right side of a Google results page for […]


Sohn Conference Tel Aviv 2017!

Sam Michelson, October 4, 2017

Once again Five Blocks was pleased to attend the Sohn Investment conference this year! As many know, many of our clients are Hedge Funds, Family Offices, and other financial services companies and executives. We have been associated with the Sohn Conference Foundation for many years working with them to improve the visibility of their brand […]

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