• How One Small Technical Error by Forbes Changed the Reputation of Fortune 500 CEOs… Overnight

    How One Small Technical Error by Forbes Changed the Reputation of Fortune 500 CEOs… Overnight

    New trends in Google search results are typically attributed to changes in Google’s algorithm. Search engines make frequent changes that affect search results; many of which are not known to most users. For example, over the past several months Google ...

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  • Five Questions to Ask Yourself About Your Brand’s Digital Reputation

    Five Questions to Ask Yourself About Your Brand’s Digital Reputation

    Most businesses and brands have come to realize that their online reputation is critical to their success. Stakeholders who search a brand quickly form opinions and decide whether to move forward – or perhaps move on (often to a competitor). ...

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  • How to Change Your Logo in Google Knowledge Graph

    How to Change Your Logo in Google Knowledge Graph

    Many of our clients are B2B and B2C brands. Their ability to control how their logo appears in Google search results is really important to them. Google has helped these, and other, brands by including their logo as a central ...

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  • Right to be Forgotten

    Right to be Forgotten

    Many of our PR firm partners and existing clients have been asking us about the controversial “Right to be Forgotten” ruling passed by the European Court of Justice – the highest ranking court in the EU.  We’ve created a special Five ...

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  • The Upshot of In-Depth Articles

    The Upshot of In-Depth Articles

    Earlier this month, over July 2nd and 3rd, Google injected its in-depth article feature with a little shot of pep, as we saw an uptick in the number of search terms showing in depth articles. Most of the terms in ...

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