Google announced in late 2022 that they would be rolling out a “continuous scrolling experience” for English language desktop searches performed in the United States. (Mobile users will note that they have been seeing results...

Over the past month or so, the internet has been buzzing about the new ChatGPT bot by OpenAI. This moment has been coming for a while, in which AI seems almost ready to take a...

Intangible assets have been the subject of much discussion in recent months. One of the oldest intangible assets, predating today’s technological versions by millennia, is reputation. Many old adages tell us how valuable it is....

Google considers several factors when delivering search results. One of these is “likely intent.” This includes where the searcher is located. How does this impact brands? Read more here. If you’d like to find out...