Communications and PR professionals often rely on social media and earned media to gauge public perception of their brands or those of their clients. However, there’s a wealth of information hiding in plain sight that...

As the use of AI models increases, the way users seek information is evolving. Queries are becoming more complex and conversational, and results are typically based on a much larger body of data, rather than...

Google announced in late 2022 that they would be rolling out a “continuous scrolling experience” for English language desktop searches performed in the United States. (Mobile users will note that they have been seeing results...

Over the past month or so, the internet has been buzzing about the new ChatGPT bot by OpenAI. This moment has been coming for a while, in which AI seems almost ready to take a...