As of this morning, we are seeing Google’s search suggest include disambiguation.
They seem to match exactly the knowledge graph version – which, in the example below, represents the first three Wikipedia entries.
Another example of how Google is working to get searchers where they want to be as quickly as possible.
Important to keep in mind when you are planning your brand’s digital footprint.
It is even more important to think about when you are choosing a new brand name.
Editors note: this was mentioned previously here. We had not seen it until now. Perhaps it’s still in beta.