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Google’s New Feature Lets Businesses Double Dip

Miriam Hirschman, July 25, 2017

It’s summer and as I sit at my desk, my thoughts turn to ice cream. Double dipped ice cream, to be specific. For the last couple of years, Google’s been showing recent activity on Twitter for relevant searches. This is a gift to businesses which certainly understand the value of having their own voice on […]

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Last week, in those last few hours of the workweek when people were closing their laptops and double checking their weekend plans, the world was hit with the big news of a bombshell wedding. Amazon was buying Whole Foods for more than $13 billion dollars. For the romantics in the business world, this was like […]

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Google Serves Up a Fail for Waffle House

Miriam Hirschman, March 14, 2016

I’m not from the South and have never been to a Waffle House. So, without ever having given it too much thought, I could only imagine that eating there is probably fairly similar to any other fast food experience. Today, though, I had occasion to search for Waffle House on Google. Based on their search […]

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Right to be Forgotten

David Goldman, July 20, 2014

Many of our PR firm partners and existing clients have been asking us about the controversial “Right to be Forgotten” ruling passed by the European Court of Justice – the highest ranking court in the EU.  We’ve created a special Five Blocks report that is a distillation of hundreds of news articles and blogs on the […]

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Google Rolls Out First Refresh to In-Depth Articles

Sam Michelson, September 15, 2013

In competitive SEO, they used to say, “If you don’t like your Google results, wait five minutes.” Google results generally have the propensity for rapid change, but this is not the case with Google’s relatively new  ‘in-depth article’ feature. Rolled out in August, in-depth articles appear in a section of three new Google results from […]

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