The Wikipedia Index: Facts and Big Business

We’ve said it before, but it’s worth saying again: Monitoring changes to corporate or executive Wikipedia pages is an essential component of reputation management. As we’ve noted previously on this blog, Wikipedia is the 5th most visited website in the world, with 80 million registered users and 200,000 editors. Wikipedia has changed the way we […]

Knowledge is Power: Wikipedia Fact Sheet

The 5th most visited website in the world has changed the way we seek out information, and the way we think about knowledge as a collaborative effort. If you are a CEO with a Wikipedia page, that page will  likely be the second result on a Google search for your name. Here’s a 2019 look […]

Editing the Wikipedia Article about You or Your Company

Clients often ask should they edit their brand’s Wikipedia article – Is it okay to edit these articles yourself? Wikipedia says: “You are discouraged from writing articles about yourself or organizations (including their campaigns, clients, products and services) in which you hold a vested interest. However, if you feel that there is material within an […]

Five Things PR Professionals Need to Know about Digital Reputation Management

While you’re busy creating a carefully crafted image of your client or company, the majority of your stakeholders will form an opinion based on information available online, often drawing quick conclusions solely based on the top results of a Google search. This means that no matter how many news stories you earn or blog posts […]

Amazon & Whole Foods: Whose Job Is It To Get Facts Straight? (Hint: Not Google’s)

Last week, in those last few hours of the workweek when people were closing their laptops and double checking their weekend plans, the world was hit with the big news of a bombshell wedding. Amazon was buying Whole Foods for more than $13 billion dollars. For the romantics in the business world, this was like […]

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