Digital Reputation Trends – 2018

  Over the first half of 2018, we have seen the search engine results continue to evolve from being a doorway to information to being the destination itself. This is not only evident in the composition of the search engines, but also in how users perceive the results (per the 2018 Edelman Trust Barometer). I […]

Why did Google tell you to look up Kenneth Frazier’s Wife?

Kenneth Frazier is in the news for quitting Trump’s Business Council – and that has led to millions of searches on Google. This happens every time an executive is in the news. At Five Blocks we help brands and executives manage their online reputation. We pay especially close attention to Google’s “Search Suggest” – the […]

Google’s Search Suggest Now Includes Disambiguation

As of this morning, we are seeing Google’s search suggest include disambiguation. They seem to match exactly the knowledge graph version – which, in the example below, represents the first three Wikipedia entries. Another example of how Google is working to get searchers where they want to be as quickly as possible.   Important to […]

Which SEO’s Does Google Search Suggest Love Best? And Why?

Searching for Jill Whalen’s recent article about Rel=Author, I typed her name into Google and discovered that Google likes her! They really like her! They even have her photo in the Search Suggest box. Of course, now I wanted to know whether Jill and Google were going steady … was she Google’s special someone? Or […]

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