Sam Michelson

Sam Michelson

CEO & Founder

Sam is a serial entrepreneur and digital reputation pioneer. For over a decade he has been at the forefront of innovation and knowledge about the impact of search on brands, individuals, and products. Recognizing the power of search on marketing, reputation, and brand building in 2003, Sam founded Five Blocks. He soon began to focus the company’s efforts exclusively on corporate and individual brand building and reputation management, and has driven the firm’s evolution to one of the most sought after business partners in digital reputation management.

As CEO, Sam manages the fast-growing company’s vision while providing strategic counsel for the growing number of Fortune 500 companies and high-profile individuals who are often referred to Five Blocks by strategic partners in the PR space. Sam also spearheads Five Blocks’ technology product innovation, and is the inventor of two US patents. One patent is in the area of self-teaching knowledge bases and text categorization, and the other in the field of interactive digital advertising.

Sam received a BA in Psychology from Yeshiva University (1992) and a Masters in Management from Boston University (1994).