Is AIQ the same as Five Blocks’ AI advisory service?
Quick answer
No. AIQ is the platform; AI Reputation Management is the advisory service that uses it. Clients can subscribe to AIQ alone, engage the advisory service, or do both.
No. The two work together, but they are separate products: AIQ is the SaaS platform, and AI Reputation Management is the advisory service that uses it. Clients can subscribe to AIQ alone, engage the advisory service, or do both.
| AIQ (platform) | AI Reputation Management (advisory) | |
|---|---|---|
| What it is | A self-serve SaaS platform. | An analyst- and account-led advisory service. |
| What it does | Monitors AI engine responses, identifies the sources driving them, and tracks narrative change over time. | Interprets AIQ data and acts on it: improves the sources the engines rely on, works on the Wikipedia article and the Knowledge Graph entity record, and coordinates with the client’s PR firm on the coverage AI engines lean on. |
| Who runs it | The client’s own team. | Five Blocks analysts and account managers. |
| Pricing | Self-serve from $99 per month. | Scoped per engagement, with AIQ included. |
Many clients start with AIQ alone, see what the data shows, and then bring in Five Blocks for the source-level work the data points to. Others engage the full service from the start, with AIQ included.
Last reviewed: 19/05/2026
