How do I set up a topic in AIQ?
Quick answer
Setting up a topic in AIQ is a five-step wizard - Subject (the brand or person), Prompts (what to ask), Models (which engines), Tags (for filtering), and Save - after which the first round of queries fires automatically and initial results appear within 15-20 minutes.
Setting up a topic in AIQ takes a five-step wizard inside the platform. You define what you are tracking, the questions to ask, and which engines to query. On Save, the first round of queries fires automatically and initial results appear within 15-20 minutes. After that the topic polls daily.
The five steps
- Subject – the brand, person, product, or theme being tracked.
- Prompts – the specific questions the AI engines will be asked. We suggest a starter set, and most users add their own.
- Models – which of the eight engines AIQ currently tracks to query. The default is all of them.
- Tags – optional labels for organizing topics across a portfolio.
- Save – the first round of queries fires automatically, and initial results appear within 15-20 minutes.
After the first run, the topic polls daily, so the underlying data refreshes without any further setup.
Last reviewed: 19/05/2026
