What does a monthly Five Blocks report include?

A monthly Five Blocks report is a progress document that shows the client where their reputation stands across every layer the program touches and what comes next. It usually runs six sections: search standing, Wikipedia status, AI narratives, competitive benchmarks, work completed, and next steps. Each report is built to the scope of the engagement, so a single-market monitoring program produces a shorter report than a multi-market program that adds peer comparison and Wikipedia work.

What a monthly report contains

Search standing

A review of search presence for the client’s terms and where they stand against the objectives set at the start of the engagement, drawn from IMPACT™ tracking.

Wikipedia status

The status of any relevant Wikipedia page, its traffic, and any significant edits during the month. These are the same edit, vandalism, and traffic signals Five Blocks’ WikiAlerts™ tool monitors.

AI narratives

Summaries of how the AI engines describe the client, with trend analysis over time. AIQ monitors eight AI engines for this layer: ChatGPT, Copilot, Gemini, AI Overview, Perplexity, Grok, Claude, and Google AI Mode.

Competitive benchmarks

Benchmarking data that places the client’s standing against a relevant peer set rather than in isolation.

Work completed

A summary of the work carried out during the month across the program’s active workstreams.

Next steps

Recommended focus areas and priorities for the next reporting period.

The first four sections report on the current state of the reputation across the search, Wikipedia, AI, and competitive layers; the last two cover what was done and what is recommended next. Every section is scaled to the engagement, and sections tied to services a client is not running are reduced or dropped.