How does Five Blocks work with hedge funds and asset managers?
Five Blocks works with hedge funds and asset managers across three layers: firm-level entity accuracy (Wikipedia, Wikidata, and Knowledge Panel signals), principal-level reputation for the founder and CIO, and AI narratives that shape how allocators and journalists perceive the firm and its strategies. The work is coordinated with the firm's IR and communications functions and respects category constraints such as Regulation D and the SEC marketing rule.
Five Blocks’ hedge fund and asset manager engagements run across three layers: the firm, its principals, and the AI narratives that allocators and journalists encounter. The work is coordinated with the firm’s investor relations and communications functions and stays within the regulatory limits of the category.
The three layers
- Firm-level entity accuracy
- The firm’s Wikipedia article (where one exists), its Wikidata entry, and Knowledge Panel signals, plus the decision about whether to pursue a Wikipedia presence for firms that have not yet been written about.
- Principal-level reputation
- The founder and the CIO each get their own infrastructure, because allocator and journalist research concentrates on the principals as much as on the firm.
- Allocator and journalist AI narratives
- AIQ topics cover the firm, its principals, and the strategy categories it operates in, with prompts calibrated to how institutional allocators actually research managers.
How the work is run
Engagements integrate with the firm’s IR and communications functions, usually run at scale, and are coordinated through senior account leadership.
Regulatory constraints
The work stays within the regulatory boundaries of the category. Regulation D limits public communications by private funds, and the SEC’s modernized marketing rule constrains how registered advisers may market themselves.
Last reviewed: 19/05/2026
