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A strong, strategic digital reputation puts your best foot forward, and is the best defense against unknown reputation challenges down the road. Controlling what you can in your search results often prevents transient, small storms from turning into major events.

Our proprietary tracking and analytics platform helps us to identify opportunities for clients who wish to optimize their online reputations as search technology continues to evolve, and to effectively handle crisis situations when they arise.

We have a custom program for every type of client and every type of issue.

  • POSITIONING FOR BRANDS / EXECUTIVES
    We position a brand’s (and/or executive’s) online reputation optimally for various types of stakeholders, ensuring that searchers find a variety of relevant, updated, and favorable content when searching your brand keywords. Often, an executive’s own...
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  • WIKIPEDIA STRATEGY & MANAGEMENT
    Wikipedia is an important platform for online reputation – it consistently ranks at the top of Google searches. We have over a decade of experience assisting clients in developing an accurate and favorable presence on...
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  • ONLINE ISSUES MANAGEMENT
    This program is centered mainly around public affairs-type work. PR and communications teams work hard to ensure that clients’ preferred pages and sites on an issue appear prominently. Five Blocks ensures that stakeholder searches for...
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  • CRISIS RECOVERY FOR BRANDS / EXECUTIVES
    Managing a live crisis, or recovering from the lingering effects of one, requires our close cooperation with a client’s communication / PR team/s. Our work ensures that the company or executive’s own sites, profiles, and...
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WHO needs Five Blocks?

Typically, clients come to us in crisis, but even after the urgent issue is solved, they realize that a strong online presence will prevent further issues in the future and continue working with us on an ongoing basis. Of course, we would encourage brands and individuals to optimize their digital presence well before a crisis hits. Clients and PR Partners often choose Five Blocks for the following reasons:

  • Online Crisis Management for Executives and Brands

  • Strategic focus on a specific reputational area, like Employer Brand, or ESG

  • People can't find the brand or confuse it with another entity

  • Unfavorable or irrelevant information appears prominently in search

  • Wikipedia does not present the full picture

  • Assisting PR partners' digital strategies

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