RepRelations - Reputation Management


Reputation Management meets Public Relations

We started offering Reputation Management services in early 2005 to aid one of our  business partnerships. Our partner was dealing with negative press that was directly  impacting  their rate of shopping cart abandonment - who wants to buy products from a company accused of unfair business practices - even, as in this case, if the rumor isn't true.

Later in 2005 we teamed up with our first partner, a New York based Public Relations firm. A number of their clients were running successful business ventures in various market sectors, but were suffering from negative new stories, blogs, and other user-generated content.

Getting Rid of Negative Google Results

The first thing these clients (and in fact, most clients) want is to get rid of the bad results. Meaning when you search their name in Google or Yahoo for example, they don't want an old news story or blog comment to mar an otherwise strong reputation.

Shaping a new and positive reputation

We have gone beyond the basic need to get rid of the bad and have become experts in building online reputations - shaping what people see and feel when they search clients' names or brands online.

 

Who Cares?
For people and companies who attract media attention, the results of a Google
search on their name can influence whether they will be hired for a job or
whether they will get an investment they need. Bad Google results cause a great
deal of financial damage.

The Good news is that you can have a strong influence on those results and we
can help you do it!

While we will never reveal the names of our clients we have helped companies and
individuals in the following categories:

  • Politics
  • Finance and Markets
  • Members of the Press
  • Online Retail Websites
  • High End Traders
    How we work
    - We analyze your current situation
    - We hear from you which keyword searches you need to improve
    - We propose a timeline and payment schedule which is linked to results
    - Once you accept our proposal, we work with you to suggest changes you can make
    your web properties that will help you.
    - We also work with your staff or your PR firm to collect good press that we can
    use to aid you.
    - On a regular basis we provide you with status updates. Typically you will see
    changes starting in the first month and continuing for a number of months until
    the results for your search query have been improved radically.

    The goal is to remove all bad results from the top ten. but we don't stop there
    - we work to continually improve your reputation on additional search engines.

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