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One of the great things about Online Reputation Management is that it includes more than just creating some blogs or generating links. It’s a lot about the perception of searchers. How do they view your company? What frame of mind are they in? What can you do to change impressions? The variety of tactics we […]

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This piece was written by David Goldman and originally appeared in the Daily Dog on April 27, 2009. PR firms are responsible for their client or company’s reputations. Similar to the Domino’s fiasco, if a negative video or blog reaches into the top ten of Google search results for a client’s brand name, it’s called […]

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